Dominant sales channel for microstock websites

nishank.sethi · #1 (**permalink**) 05-19-2009, 12:16 PM

Hi all,

What do you think are the sales channels utilized by microstock websites,

a) Is it solely through web-based sales? or,
b) Do they also have dedicated sales, marketing or business development teams (to pitch to corporate clients etc.) attracting business for them? If yes, what is their percentage (approx.) contribution to the overall sales?

Regards,
Nishank

thesupe87 · #2 (**permalink**) 06-15-2009, 03:38 PM

Well, who buys stock imagery? Creative firms. Media, publishing firms, graphic designers, and even the small business owner. It's a very broad market. Those are the markets you'll want to target.